In Adweek, Merck has awarded media planning and buying duties on its nearly $600 million advertising account to a team of IPG agencies led by Draftfcb New York and Initiative. http://www.adweek.com/aw/content_display/news/account-activity/e3idbb12a7307324f92b4de4a271af65d93
In Ad Age, Promo Magazine and The New York Times, Sandy Kolkey is named the new president of Draftfcb New York. http://adage.com/article?article_id=142920 http://promomagazine.com/news/0323-draftfcb-promotes-kolkey/ http://www.nytimes.com/2010/03/22/business/media/22adnewsletter3.html?scp=1&sq=draftfcb&st=cse
In Ad Age, Draftfcb is recognized as an agency with some of the most developed diversity groups in the ad industry. http://adage.com/bigtent/post?article_id=142878
In Thought Starters, Draftfcb Zealand wins the 2010 Fairfax AdMedia Agency of the Year Award; Draftfcb New Zealand CEO Bryan Crawford is also announced “CEO of the Year.” http://thoughtstartersvx.wordpress.com/2010/03/22/draft-fcb-fairfax-admedias-agency-of-the-year/
In Adweek, Mediapost and B-to-B online, Sandy Kolkey is named the new president of Draftfcb New York; Draftfcb CEO and President Laurence Boschetto is quoted. http://www.adweek.com/aw/content_display/news/agency/e3i56ed42b9a46f855472f87226a3255c06 http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=124510 http://www.btobonline.com/apps/pbcs.dll/article?AID=/20100318/FREE/100319925/1001
In DRAFTFCBlog, Draftfcb Global Chief Strategy Officer Michael Fassnacht discusses “Context and Context” in marketing organizations and introduces “The Network.” http://www.draftfcbblog.com/Lists/Posts/Post.aspx?ID=234