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Press Releases

DRAFTFCB SA LINKED TO TOP BRAND PERFORMANCE

SOUTH AFRICA, Sep 01, 2010

Savanna, Vodacom, Old Mutual, Koo, Toyota, Energade and Santam – what do these brands have in common? Aside from the fact that they were named number 1 or 2 in their markets in the Sunday Times Top Brand Awards this weekend (Sunday August 29), they all rely on a Draftfcb South Africa agency to assist with their marketing and advertising initiatives. Savanna and Santam are long-standing clients of Draftfcb Cape Town, which is a separate business... Read Press Release

KEEP FLYING CAMPAIGN GUINNESS WORLD RECORD ATTEMPT ON TRACK

SOUTH AFRICA, Aug 24, 2010

South Africa’s youngest Guinness World Record attempt, to fly 90 000 South African flags in one venue at one time, is on track thanks to a capacity crowd at the Springbok-All Blacks Tri-Nations clash yesterday (Saturday August 21) at FNB Stadium in Soweto. The Keep Flying initiative – together with initiator Draftfcb South Africa, Vodacom, the International Marketing Council of South Africa, Lead SA & SuperSport – had lodged the attempt... Read Press Release

KEEPFLYING CAMPAIGN IN GUINNESS WORLD ATTEMPT

SOUTH AFRICA, Aug 19, 2010

The KeepFlying initiative – together with initiator Draftfcb South Africa, Vodacom,the International Marketing Council of South Africa, Lead SA & SuperSport –will attempt to set a new world record at the Springbok-All Blacks Trinationsclash on Saturday August 21 at FNB Stadium in Soweto. The record attempt –90 000 South African flags in one venue at one time – has been lodged withGuinness World Records, the ultimate authority on... Read Press Release