HONG KONG, Feb 25, 2010
Draftfcb today announced the appointment of Benny Ko as managing partner. Based in Hong Kong, Ko will be responsible for overall account management and leading new business for the Hong Kong office.
“This is a key hire in reinforcing the strength of the agency and I believe, with Benny’s experience, he can help to strengthen the whole team,” said Iris Lo, managing director/executive creative director. “This is a first step, with more... Read Press Release
CHICAGO, Feb 24, 2010
Jonathan Harries, vice chairman and global chief creative officer of Draftfcb, announced today that Tom O’Keefe has been appointed to the newly created role of North American executive creative director, effective immediately. He will continue to report to Harries.
O’Keefe, who has most recently served as executive creative director with responsibilities spanning Chicago and the West Coast, will now partner closely with Draftfcb... Read Press Release
LONDON, Feb 22, 2010
Boeing has launched a new online and print campaign with Draftfcb London targeting the U.K. market called ‘Together We Fly Higher’.
Featuring iconic and contemporary British landscapes and modern architecture to illustrate Boeing’s longstanding relationship with Britain and its contribution to the UK economy, the ‘Together We Fly Higher’ campaign consists of six print ads supported by online banners.
"Boeing produces many iconic... Read Press Release